Sky Italia P&P dep. request us a package for promoting weekends full of different disciplines sport events.

The package requirements were quite tight during concept stage: it should convey typical sport dynamism mixed with a true epic feeling.

Also, graphics needed to convey to audience the importance of all those events streched in a short period of time. Another requirements from clients was the package to be easy customizable via avid\finalcut news cutters for inhouse promo production. This task has been really cllenging as we needed to face also technical limitations: client would have develop gfx via real time engines (vizrt) with all that means.

Because of these reasons we tried to find extremely simple solutions (texture mapping) in order to let them build those structures and enviroments pretty fast and for using the package as many times they would need it during the year. We explored different concepts, always having in mind the idea of an easy interaction with footage, as well having the possibility to replace texts quickly.

Unfortunately because of a budget cut concepts weren’t produced. But client turned out to be really satisfied the way we resolved these complex tasks.

Client: Sky Italia, P&P

Agency: Angelsign Studio

Year: 2011

意大利天空电视台的P＆P级DEP。要求我们一揽子促进不同学科的体育赛事完整的周末。

包装要求在概念阶段是相当紧张：它应该传达典型的运动活力，夹杂着一个真正的史诗的感觉。

此外，图形需要传达给观众，所有这些事件在很短的时间内streched的重要性。来自客户端的另一个要求是包通过狂热\ finalcut新闻刀具容易定制点播宣传片制作。这个任务已经真正cllenging因为我们需要面对技术上的限制也：客户端将通过实时引擎（Vizrt的）发展GFX与所有手段。

由于这些原因，我们试图找到非常简单的解决方案（纹理映射），以便让他们建立相当快的结构和的环境里，他们将需要在今年的多次使用包。我们探讨不同的概念，始终牢记容易与画面互动的想法，以及有可能迅速取代文本。

不幸的是，因为削减预算的概念，不产生。但客户端横空出世，以真正满足我们的方式解决这些复杂的任务。

客户：意大利天空电视台，P标准普尔

机构：Angelsign工作室

年份：2011